Copywriting is using the written or spoken persuavise words to start, enhance or extend a relationship with a customer that includes salesmanship in print. Copywriting is about the consumers view of the product and the company. It is the most essential skill businesses must have, in order to sell to many 24/7.
Every Business email, web-page content, social media post, video sales letter, direct mail, social media ad copy is copywriting because it involves closing in a massive scale.
Businesses would spend $10,000 on marketing but would not even spend $1000 on their ad copy. The copy you use online has a massive impact when it comes to developing a relationship and building trust with your prospects and customers.
Closing in Print is the key to beating your competition.
Here are the Reasons why poor copy can kill your business.
